Pain Peter's Blog
The use of social networking sites such as Facebook, Twitter, Instagram, and Tinder has become the cornerstone of modern communication and connection as it allows users to create a sense of belonging and redefine their way of being. Despite the Read More
The holiday season is around the corner. In case you have not planned your PPC strategy, this is the time to do it for better profits. To start, review your previous year’s outputs. That can be a good place to Read More
Social media marketing has greatly changed the manner in which brands used to reach out to their clients. Earlier, companies used to invest a lot of money on salespersons who would go door to door in order to promote their Read More
In short, SEO is the process of optimizing your website to rank on top of search engine result pages for search terms related to your products, services and locations. Ideally, you want to strive for page one as 67% of Read More
Before your event, use the hashtag with your marketing efforts when you are promoting your event. Promoting your hashtag can create a buzz about the event and encourage customers to use it in their posts. Use the hashtag on every Read More
If you’ve read from the beginning, you know that links are a key SEO ranking factor. That makes link building an essential SEO practice.Whatever you do, don’t buy links: Google won’t like it. Instead concentrate on two valuable link types: Read More
SEO means search engine optimization. SEO is the practice of increasing the search engine rankings of your web pages so that they appear higher in search results, bringing more traffic to your website.SEO can also stand for search engine optimizer. Read More
Approximately 79% of adults use Facebook–but are your customers actively engaging with your brand there? Understanding your audience is necessary to learn things like who buys your products, what age group is the toughest to sell and what income level Read More
Let’s start with the basics. The first thing your social media branding guidelines should spell out is all the profiles you currently own. Make sure you include every profile, not just your primary ones.For instance, Nike has several profiles on Read More
Sentiment analysis is a layer applied to the rest of your analytics, to put them into context and categorize emotions by type and intensity.Social listening, social monitoring, image analytics, customer experience analytics – all of these rely on sentiment Read More